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Five Things Startups Need To Do To Attract Advertising Pounds, Dollars And Euros

TechCrunch (blog)Five Things Startups Need To Do To Attract Advertising Pounds, Dollars And EurosTechCrunch (blog)Editor's note: Jon Hook is Head of Mobile at MediaCom International and MediaCom Beyond Advertising (part of WPP.) There is a culture in Silicon Valley and its offshoots around the world that says if you build it they will come. That if your tech is ...

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