World Advertising News

TheStreet.comCBS, ABC, NBC Want Much More of That Internet AdvertisingTheStreet.comNEW YORK (TheStreet) -- In a sign of changing television-consumption habits, major U.S. broadcasters are banding together with their cable brethren in an effort to jointly promote themselves and capture more advertising revenue at a time when ad ...Broadcasters, Cable Companies and MVPDs Unite to Form the New Video ...AdweekBroadcast, Cable Networks Join Together In Single Group To Promote TV ...VarietyBroadcast and Cable Companies Join Forces to Promote TV AdvertisingWall Street Journal (blog)FierceCable -Boston Herald -Business Wire (press release)all 19 news articles »