World Advertising News

Financial PostFacebook Teams With IBM To Personalize Advertising With Consumer DataInternational Business TimesWhen Deepak Advani, who has worked in several positions at IBM since 1998, became general manager of IBM Commerce in January, he made the rounds with IBM's marketing clients and asked about how the company could improve the advertising ...IBM, Facebook Form Product Innovation PartnershipAdAge.comFacebook Inc (NASDAQ:FB) Partners IBM to Help Retailers Better Target ...Benchmark MonitorFacebook and IBM Team Up to Supercharge Personalized AdsWiredFinancial Post -New York Times (blog)all 29 news articles »