World Advertising News

ForbesWhy Ad Blockers Won't (Yet) Destroy Online AdvertisingForbesToday's release of another study on the rising use of ad blockers has sparked a new round of hand-wringing over the software's blow to the online ad industry. Some $22 billion will be lost worldwide this year, according to the report from Adobe and ...Bits | Study of Ad-Blocking Software Suggests Wide UseNew York Times (blog)£14 billion in advertising revenue will be lost through adblockITProPortalRapid growth of ad blocking is costing the ad industry £14bn in lost ad ...City A.M.all 59 news articles »